Diogo Garcia

Sou empreendedor digital desde 2008, a frente de empresas como o portal de conteúdo educacional Ecaderno.com, a agência de marketing digital Grupo Emídia e o site de bolsas de estudo To de Bolsa. Um incansável estudioso das estratégias de marketing digital e vendas online e que acredita que este é o caminho para as empresas prosperarem. O digital não é o futuro, é o presente !

Matérias

Direto da Redação

Direto da Redação 16-06-2021

Confira alguns destaques desta quinta

On Marketing

On Marketing 2018 bate recorde de público

A 3ª edição do On Marketing foi um sucesso. Com mais de 400 participantes, o evento bateu recorde de público. Com uma estrutura ainda maior e mais completa, o seminário trouxe renomados nomes do cenário nacional de marketing digital e de vendas.

On Marketing

5 coisas que você não pode deixar de fazer no On Marketing 2018

O maior seminário de marketing digital e de vendas de Juiz de Fora e da Zona da Mata está chegando. Por isso, se programe e veja 5 formas de você aproveitar ao máximo a 3ª edição do On Marketing.

On Marketing

E-commerce: a revolução do consumo na era digital

O predomínio do consumo pelas lojas online tem feito com que diversas empresas se adaptem a um novo formato para oferecer os seus produtos. A praticidade, o conforto e a agilidade oferecidos pelos e-commerce têm contribuído para um crescimento acelerado desse comércio no Brasil.

On Marketing

Como o marketing digital de alta performance é diferente

Preparamos um infográfico para ilustrar as diferenças entre as abordagens de marketing digital. Confira e entenda de vez!

On Marketing

Como fazer as análises de métricas de mídias pagas

Mídias pagas podem ser uma ótima alternativa para promover sua marca ou serviço. Tais anúncios ajudam a atrair leads qualificados, convertendo em vendas, visitas e obtendo o famoso retorno do investimento. Saiba mais e fique atento a sua análise de métricas de mídias pagas.

On Marketing

Cookie	Duração	Descrição
__cfduid	1 month	The cookie is used by cdn services like CloudFare to identify individual clients behind a shared IP address and apply security settings on a per-client basis. It does not correspond to any user ID in the web application and does not store any personally identifiable information.
cookielawinfo-checbox-analytics	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics".
cookielawinfo-checbox-functional	11 months	The cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".
cookielawinfo-checbox-others	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other.
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cookielawinfo-checkbox-necessary	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".
cookielawinfo-checkbox-performance	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".
PHPSESSID	session	This cookie is native to PHP applications. The cookie is used to store and identify a users' unique session ID for the purpose of managing user session on the website. The cookie is a session cookies and is deleted when all the browser windows are closed.
viewed_cookie_policy	11 months	The cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.

Cookie	Duração	Descrição
__atuvc	1 year 1 month	This cookie is set by Addthis to make sure you see the updated count if you share a page and return to it before our share count cache is updated.
__atuvs	30 minutes	This cookie is set by Addthis to make sure you see the updated count if you share a page and return to it before our share count cache is updated.
audit	1 year	This cookie is set by Rubicon Project and is used for recording cookie consent data.

Cookie	Duração	Descrição
_gat	1 minute	This cookies is installed by Google Universal Analytics to throttle the request rate to limit the colllection of data on high traffic sites.
YSC	session	This cookies is set by Youtube and is used to track the views of embedded videos.

Cookie	Duração	Descrição
__gads	1 year 24 days	This cookie is set by Google and stored under the name dounleclick.com. This cookie is used to track how many times users see a particular advert which helps in measuring the success of the campaign and calculate the revenue generated by the campaign. These cookies can only be read from the domain that it is set on so it will not track any data while browsing through another sites.
_ga	2 years	This cookie is installed by Google Analytics. The cookie is used to calculate visitor, session, campaign data and keep track of site usage for the site's analytics report. The cookies store information anonymously and assign a randomly generated number to identify unique visitors.
_gid	1 day	This cookie is installed by Google Analytics. The cookie is used to store information of how visitors use a website and helps in creating an analytics report of how the wbsite is doing. The data collected including the number visitors, the source where they have come from, and the pages viisted in an anonymous form.
_hjFirstSeen	30 minutes	This is set by Hotjar to identify a new user’s first session. It stores a true/false value, indicating whether this was the first time Hotjar saw this user. It is used by Recording filters to identify new user sessions.
APID	1 year	This cookie is used to store information of how a user behaves on multiple websites. This information is them used to customize the relevant ads to be displayed to the users.
GUC		This cookie is set by the provider Yahoo. This cookie is used for Yahoo conversion tracking.
taboola_session_id	session	The domain of this cookie is owned by trc.taboola.com. This cookie is used for creating a temporary per session user ID.
uvc	1 year 1 month	The cookie is set by addthis.com to determine the usage of Addthis.com service.

Cookie	Duração	Descrição
__qca	1 year 26 days	This cookie is associated with Quantcast and is used for collecting anonymized data to analyze log data from different websites to create reports that enables the website owners and advertisers provide ads for the appropriate audience segments.
_fbp	3 months	This cookie is set by Facebook to deliver advertisement when they are on Facebook or a digital platform powered by Facebook advertising after visiting this website.
APIDTS	1 day	This cookie is set by the provider Yahoo.com. This coookie is used to collect data on visitor preference and behaviour on website inorder to serve them with relevant content and advertisement.
audience	1 year	The domain of this cookie is owned by Spotxchange. This cookie is used for targeting and advertising.
B		This Cookie is used by Yahoo to provide ads, contents or analytics.
fr	3 months	The cookie is set by Facebook to show relevant advertisments to the users and measure and improve the advertisements. The cookie also tracks the behavior of the user across the web on sites that have Facebook pixel or Facebook social plugin.
icu	3 months	This cookies is used to select ads and limit the number of a times a user sees a particular ad. The information stored in the cookies are how times an ad has been shown, how recently an ad has been shown, or how many total ads have been shown.
IDE	1 year 24 days	Used by Google DoubleClick and stores information about how the user uses the website and any other advertisement before visiting the website. This is used to present users with ads that are relevant to them according to the user profile.
IDSYNC	1 year	This cookie is used for advertising purposes.
khaos	1 year	This cookie is set by rubiconproject.com. The cookie is used to store user data in an anonymous form such as the IP address, geographical location, websites visited, and the ads clicked. The purpose of the cookie is to tailor the ads displayed to the users based on the users movement on other site in the same ad network.
loc	1 year 1 month	This cookie is set by Addthis. This is a geolocation cookie to understand where the users sharing the information are located.
mc	1 year 1 month	This cookie is associated with Quantserve to track anonymously how a user interact with the website.
t_gid	1 year	The cookie is set by taboola.com. The cookie assigns a unique user ID to users and use this ID for serving relevant advertisement and content.
test_cookie	15 minutes	This cookie is set by doubleclick.net. The purpose of the cookie is to determine if the user's browser supports cookies.
uuid	1 year 27 days	To optimize ad relevance by collecting visitor data from multiple websites such as what pages have been loaded.
uuid2	3 months	This cookies is set by AppNexus. The cookies stores information that helps in distinguishing between devices and browsers. This information us used to select advertisements served by the platform and assess the performance of the advertisement and attribute payment for those advertisements.
VISITOR_INFO1_LIVE	5 months 27 days	This cookie is set by Youtube. Used to track the information of the embedded YouTube videos on a website.

Diogo Garcia

Matérias

Direto da Redação 16-06-2021

On Marketing 2018 bate recorde de público

5 coisas que você não pode deixar de fazer no On Marketing 2018

E-commerce: a revolução do consumo na era digital

Como o marketing digital de alta performance é diferente

Como fazer as análises de métricas de mídias pagas

Como o Inbound Marketing pode aumentar seus resultados

Dicas estratégicas de Google Ads para instituições de ensino

Quero anunciar no Google Adwords. E agora?

O que são KPIs e porque eles são essenciais para sua empresa

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_hjid	1 year	This cookie is set by Hotjar. This cookie is set when the customer first lands on a page with the Hotjar script. It is used to persist the random user ID, unique to that site on the browser. This ensures that behavior in subsequent visits to the same site will be attributed to the same user ID.
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